Table of Contents
First, ask friends, family, and colleagues for recommendations of real estate agents. You can also look for names listed on posted "for sale" signs, especially for houses that have been sold. Once you have at least three names, schedule a telephone or in-person interview with the agent.
Ask the real estate agent what problems she or he sees in marketing your home. The broker should be honest about potential problems and be able to think creatively about solutions. Ask for a plan for marketing the home and what you as a homeowner can do to help implement the plan. Listen to the answers. Does the agent exhibit a willingness to think creatively in approaching whatever problems might exist with the selling process? Does she seem co-operative or receptive to your input? Other things to consider are whether the broker knows the good and bad points about your neighborhood or town. And last but not least, don't forget to ask the broker for a list of comparable homes, which is essential in helping you arrive at an asking price for your home.
A listing agreement is a contract between the homeowner and the agent. It states how much the agent will be paid and what services are provided.
You will generally have to enter into an exclusive listing, which gives the agent the exclusive right to sell your house for a limited period of time. The listing agent gets 100 percent of the commission if he or she sells the house and a percentage of the commission if another broker sells the house.
Here are some tips for making your home more attractive to buyers.
Make cosmetic improvements to get the house looking as good as possible.
Increase your home's appeal to a wider range of potential buyers.
Make your home cozy and inviting when potentials buyers come by.
Here are some ideas for working with your broker to speed up the sale of your home.
Offer a warranty.
Create a home sale kit with your broker.
Do not help the broker show the home.
Offer a bonus to your broker.
Take it off the market and re-list it later.
Here are some tips for negotiating with buyers, once they've made their first offer:
One final piece of advice is to avoid being confrontational, which can kill a potential deal during the negotiation process. The offers you receive will likely be 10 to 15 percent below your asking price. Do not be offended by this or by any "low-balling" techniques engaged in by buyers. Be willing to make some concessions. Make counter-offers to try to bring the offer closer to your asking price. If you feel that an offer is unreasonable, however, you can always reject it outright and wait for another buyer.
We offer a broad range of services for business owners, executives,
and independent professionals. We are affordable, experienced, and friendly.
Please call us today at (703) 430-9733. We'll be happy to offer you a free initial consultation. Thanks for visiting!